So, I say this is the “first in a series,” but knowing me I won’t write about it again for a month, or, if I’m being realistic, several months. Feel free to tell your own stories in the comments below. I’d love to read them
OK, so, if you know me, you know that I’m a big believer in blogs and social media for business. I mean, HELLO, that is my business. Even if it weren’t my business I would still be adamant about business blogging and social media.
Enter my quandary: I tell people how important quality blog posts are and why social media is a must for any business, yet my own presence is lacking. Even if you’re in my hometown of Sheldon, WI, people have to find you online. And people can find me. My website is awesome thanks to Jake at Small Biz Makeover. I’m on Twitter, Facebook, LinkedIn, Google+, and any other fad that’s come along. Even if you Google my name you’ll find articles I wrote up to five years ago. I’m out there.
So, I tell people the things they must do, and, for competition’s sake I won’t be specific here, but I barely post to my blog once a month. I’m lucky to get a couple of posts on Twitter per day. And my Facebook fan page? Well, I’ve been better, but overall not great. So, now comes the scary/exciting part: I need help.
I know I need help. Even if it’s hiring someone who pretends to be me on Twitter — which would be quite ironic — something’s gotta give.
A wise woman once told me that if you want your business to grow, you have to hire people to help you. You must give up the things in areas where you’re not exceptional, find people who are better than you in those areas, and you’ll make more money. Yet, here I am, not listening.
Is your business living up to its potential? Are there areas where you could let go?